🪴 Nishanth Gobi

Becoming a Recognised Entity in Google Knowledge Graph

1 min read

  • Get registered as an entity in Google KG (has to be organic from crawlers)
    • Make a single canonical page that represents the brand - authoritative source for your entity
      • Exact brand name + short description (what you are)
      • Official logo (stable URL), founders/company details (as appropriate)
      • Links to official profiles (X, LinkedIn, GitHub, Crunchbase, etc.)
      • Links to your apps (App Store / Play Store)
      • Support/contact, legal pages, country availability (important for “cards”)
      • Press / announcements (even a simple “Press” page)
    • Add JSON-LD Org Schema to all our sites
      • In headers, Google explicitly recommends Organization markup and highlights fields like name, logo, url, address, and sameAs.
      • Test with Google tester
    • Wikidata entry (if you meet notability guidelines)
  • Test if GKG has listed X as an entity 
    https://kgsearch.googleapis.com/v1/entities:search?query={X}&key={API_KEY}&limit=50&indent=True
  • Claim Knowledge panel once it appears and edit it accordingly**

References

Graph View